by Carleigh | Jul 11, 2024 | Branding
Unifying two brands poses some significant challenges as well as a few unique opportunities. In some ways, it’s like two celebrities who form a couple — maybe a pop star who falls in love with a pro football player — who now have wider audiences to reach and new...
by Carleigh | Jun 27, 2024 | Business
Digital marketing has been a godsend for marketing. Despite all its complexities, flaws, and nuisances (spam, anyone?), reaching customers through electronic screens has become the default of the 21st century. Yet in an age when SEO, PPC, and PDFs get all the...
by Carleigh | Jun 13, 2024 | Analysis
How well is your website impacting your targeted audiences or comparing to competitors? Performing a variety of website audits can influence your decisions regarding design and SEO for improved long-term conversions. A website audit is a form of examination that...
by Carleigh | May 30, 2024 | Branding
Brand colors are more than just aesthetic choices. They can be powerful tools that communicate your brand’s personality, evoke emotions, and influence behavior. Your brand’s colors become synonymous with your company’s identity, making it instantly...
by Carleigh | May 16, 2024 | Analysis
Competition in social media is fierce and the attention is fleeting, which means standing out is non-negotiable. When it comes to boosting your social media strategies, A/B testing can be the secret weapon you need to make sure your content gets closer to the bullseye...
Recent Comments